Accessed on 12 February 2019
As this 2015 review summed up: Studies deploying a range of methodologies, including observational and experimental research, consistently show that plain packaging can reduce the appeal of cigarettes, decrease the power of the cigarette pack as a marketing vehicle, increase attention to the health warning labels, and impact smoking-related attitudes and cognition
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1993 Smoking policy: law, politics, & culture Rabin RL and Sugarman SD (eds) New York: Oxford University Press, Inc
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Gallstones Research shows that the risk of developing gallstones increases in smokers